Marijuana Law, Policy & Reform

Editor: Douglas A. Berman
Moritz College of Law

Monday, March 4, 2019

Podcasting to join an ever-growing cannabis (and podcasting) community

2018-Podcast-Stats-infographicAs mentioned in a recent post, this time of year students in my Marijuana Law, Policy & Reform seminar are advancing research projects/papers around topics of their choosing, and they are starting to gear up for in-class presentations.  The presentation includes the requirement that they provide for posting here materials/links with background reading and information for the discussion they will lead. 

This coming week a student will be discussing his work starting a new podcast, and here are his descriptions of his plans and associated links:

I have created, along with a classmate, a podcast focused on business development in the cannabis industry (called Cannabiz with Canna-Chris).  The podcast can be found here via Soundcould and also found here via YouTube.  The podcast provides updates on legalization efforts around the world, and insightful interviews with leaders in the cannabis space covering different topics each week.

In addition, this link provides lots of basic information (and a number of infographics) about podcasting and podcast audiences in general.  This data provides some context for how we create and manage our content to try to make it easy to listen and enjoyable as possible.  Here are a few facts from the source:

A common question is “how many podcasts are there?” and most of the data out there is outdated, but we have an accurate method for determining the number of shows – and it’s currently over 660,000....

To highlight the growth, Apple confirmed there were over 550,000 podcasts at WWDC 2018 in early June.

An article published April 25, 2018, by FastCompany states "there are over 525,000 active shows and over 18.5 million episodes."

And an article by Variety back in Feb 2018 said "Apple Podcasts … features more than 500,000 active podcasts, including content in more than 100 languages."

It’s no surprise that those numbers are climbing daily.

Finally, here is a a link to a recent article titled "The Best Weed-Related Podcasts To Listen To Right Now," which discusses some of the most relevant and popular cannabis related podcasts.  There is a large variety in both length and content in these podcasts that creates a lot of varying information available.  Here is how the article previews its list:

People love podcasts. Despite the wealth of media available, the dominance of streaming services like Netflix, and the perennial appeal of books, folks just love to pop on headphones and fall into episodes of their favorite programs.  And cannabis — that oft-debated, nap-inducing, mind-expanding herb — crushes it in the on-demand audio space.  Given the growing industry and the large number of (often surprising) converts, it’s no surprise that new shows pop up regularly.

Over the past few years, pot pods have appeared en masse on iTunes, Stitcher, Soundcloud, and other podcasting platforms, but their quality varies widely.  If you’re a cannabis consumer, you know going in that you have some level of interest in the topic and you don’t want to waste hours surfing through half-baked programs looking to be engaged.  To that end, we crafted a list of the ten best weed podcasts streaming right now.

Our focus was on programs with high entertainment and information levels.  Some lean a bit more educational and some go the other direction, but none of them are pedantic or dry.  Every host on this list is someone with whom you’ll want to get stoned and chat.  So, listening to an episode is like a power hang with a bud.  A really smart bud who wants to talk cannabis for an hour.

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