Shpoonkle

Posted by Jeff Lipshaw

This is the dignified name of the online lawyer bidding service created by a New York Law School student, and which merited an article in today's Wall Street Journal.  Back when I was in the business world and e-commerce was just beginning, most sophisticated "supply chain managers" put in place online bidding systems for some of their purchased materials.  I'm pretty sure it tended to work best with uniform, commoditized products, and it certainly did not favor the seller with a unique value proposition.  I'll take $200 worth of summary judgment, please.

Kidding (and the usual knee-jerk "we're different" reaction) aside, there are no doubt relatively commoditized legal products for which this system would work.