Saturday, March 21, 2015
Hey, Japan, Who Wants to Smell Like a Hamburger?
We frankly are not sure what the international law implications are for this news, but fast-food giant Burger King will sell Whopper-scented cologne in Japan (and only Japan) starting April 1 (and despite the date, it's not an April Fool's joke according to the New York Times). The cologne will be called "Flame Grilled," and yes, it also comes with a hamburger.
Burger King plans to sell only 1,000 of these bottles. For that we thank you Burger King. We hope this doesn't catch on. The cost will be 5,000 yen (about $40).
Leave us your fragrance-free thoughts in the comment box.
Burger King to Offer Fragrance, Eau de Whopper, N.Y. Times, Mar. 21, 2015, at B2.