Diverging Approaches in Europe for the Most Favoured-Customer Clauses: How Turkish Competition Authority’s Decision for the Online Food Ordering Market Contributed

Emin Köksal and Sahin Ardiyok describes Diverging Approaches in Europe for the Most Favoured-Customer Clauses: How Turkish Competition Authority’s Decision for the Online Food Ordering Market Contributed.

ABSTRACT: While new business models in the online world emerge at an unprecedented pace, interpretation of legal rules has lagged behind those innovations. In particular, interpretation of competition rules may be far from being a guide for the lawfulness of novel business models. On one hand, such an inadequacy leads to legal and business uncertainty, on the other hand it restricts the attorneys counselling clients contemplating the adoption of novel business models in the online world. The diverging approaches of competition authorities all around the world for most favoured-customer (MFC) clauses have been a recent example of this phenomenon.