January 31, 2013
Catch the Premiere of "Death: It's A Living" on CNBC
CNBC will premiere a documentary hosted by CNBC's Tyler Mathisen on the creation and the industry of drafting living wills. The show that will broadcast twice on January 31st. First 9:00 pm EST and then again at 12:00 AM EST. Provided below is a description on the event from CNBC:
Death isn't just a certainty -- it's an industry, where sympathy and profits go hand in hand. CNBC tells the fascinating story of the $17 billion-a-year "death care" business, which everyone confronts yet few understand. Did you know that casket sales rise during cold and flu season, or that a new breed of entrepreneurs can transport your cremated remains aboard a rocket ship? With a fast-paced and engaging approach, CNBC's Tyler Mathisen profiles the professionals who earn their living bringing people from here… to the hereafter. The documentary goes behind the scenes of the increasingly corporate-owned business of funeral homes, explaining a tradition critics say is commercially created and designed to pump up profits. It explores the huge rise in cremation and uncovers some unconventional ways to say goodbye, whether at sea or in space. CNBC follows a traveling salesman who peddles caskets, with new models that have been widened to keep pace with rising obesity rates. And it goes inside the strange business of cemeteries: real estate entities where the land, and new income, inevitably run out but the pricey promise to maintain every gravesite remains.
Can this industry, steeped in tradition and facing profound changes, reinvent itself for a generation that's demanding new ways to deal with the departed and celebrate their lives? Find out, in the CNBC original documentary, "Death: It's a Living," premiering on January 31 at 9PM ET/PT.
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