September 24, 2012
Fifty Free Meals...With A Side of Long-Term Life Insurance
Earl Bronsteen's 2010 New Year's resolution was to eat 50 free lunches at financial seminars. In addition to attending those seminars and dining for free, he wrote a satirical book about his meals entitled "The Adventures of a Free Lunch Junkie."
Out of all of the free seminars that he attended, only one spurred Bronsteen to action outside of eating the free lunch. After attending a seminar on health care, Bronsteen took out a long-term care policy for his wife. He notes that this purchase made sense because he and his wife are seniors and health care is so expensive.
See Daniel D. Williams, Confessions of a Professional Plate-Licker, LifeHealthPro, Sept. 4, 2012.
Special thanks to Jim Hillhouse (Professional Legal Marketing (PLM, Inc.)) for bringing this article to my attention.
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