Tuesday, March 9, 2010
The Wall Street Journal reports that several food manufacturers are replacing high fructose corn syrup with sugar in many big name products, such as Wheat Thins and Gatorade:
More big-name food and beverage products—including Kraft Foods Inc.'s Wheat Thins —have begun dropping the ingredient in favor of sugar, despite a big difference in cost, saying they are responding to consumer preferences for ingredients perceived as more natural.
ConAgra Foods Inc. in May will start replacing the sweetener with sugar in its Hunt's tomato ketchup. "That's what consumers are looking for—simpler ingredient listings and ingredients they are familiar with," ConAgra spokeswoman Teresa Paulsen said. ConAgra said consumers preferred the taste of the new product in tests.