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December 17, 2005

Cable and Advocacy Groups Offer FFC Deal on Kids TV

The Washington Post is reporting that cable providers and children advocacy groups have proposed a deal with the FCC over challenges to kids TV rules slated to go into effect on January 1.  The rules affect how much educational television must be carried on digital channels per week, among other directives. 

If the FCC accepts the deal and changes its rules, neither side would challenge the rules in Court.  As reported, content providers would limit the use of characters in marketing over the web when those sites are promoted on the shows.  Another provision would lift limits on how many times children's shows could be pre-empted.  Broadcasters want this to offer more sporting events on the west coast.

The complete story is here.

December 17, 2005 | Permalink


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