Securities Law Prof Blog

Editor: Eric C. Chaffee
Univ. of Toledo College of Law

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Monday, July 16, 2007

Sock-Puppeting

What Whole Foods CEO John Mackey did is called sock-puppeting, which the New York Times defines as "creating a fake online identity to praise, defend or create the illusion of support" for one's own self or company.  According to the article, Mackey is not an isolated example, although it does not name very many additional examples from the corporate world besides former Hollinger International CEO Conrad Black (just convicted on four counts of fraud and obstruction of justice), who reportedly posted an item blaming short sellers for the poor performance of the company's stock.  See NYTimes, The Hand That Controls the Sock Puppet Could Get Slapped. 

http://lawprofessors.typepad.com/securities/2007/07/sock-puppeting.html

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