May 19, 2007
Buy Your Stocks at Wal-Mart
Wal-Mart is starting a pilot program where it will partner with discount brokerage Sharebuilder to offer, via a link on its website, discount brokerage services. It is not clear how (if at all) these services will differ from other discount brokerage accounts. Wal-Mart recently abandoned a plan to enter banking. See WSJ, Wal-Mart, ShareBuilder Set Deal to Offer Investing Services.
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