Securities Law Prof Blog

Editor: Eric C. Chaffee
Univ. of Toledo College of Law

Thursday, February 15, 2007

NexCen to buy Ice Cream

The new buyout firm, NexCen Brands, is highlighted in a New York Times story about its acquisition of the No. 2 and No. 3 luxury ice cream brands, Maggie Moo's and Marble Slab.  It previously purchased Bill Blass and Athlete's Foot and uses to hope synergies to create values across brands.  See NYTimes, Buyout Firm Said to Be in Deal to Unite No. 2 and No. 3 Chains in Premium Ice Cream

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