Monday, July 22, 2013
Retailers and Cell Phone Tracking
Reports are now surfacing that brick and mortar stores, like their web counterparts, use technology to track customers via their cell phones. Some, like Nordstroms, have now stopped after customer complaints. But others are continuing. More here from Bloomberg Businessweek, here from IT World, and here from the New York Times (and here, an editorial).
http://lawprofessors.typepad.com/media_law_prof_blog/2013/07/retailers-and-cell-phone-tracking.html