October 19, 2012
Yikes! Are All Those Great Yelp Ratings For Real?From the New York TImes: In an effort to curb what it consider a deceptive practice, Yelp ihas begun smacking down businesses that encourage favorable reviews by labelling the companies online with a "badge of shame. NYT reporter David Streitfeld notes that Yelp set up a "sting" operation to catch offenders and is publishing evidence to demonstrate to potential customers of the businesses that such favorable ratings are, well, bought and paid for. More here.
October 19, 2012 | Permalink
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