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November 28, 2010
Is Bad Publicity Better Than Good, Or None?
A consumer fights an Internet vendor, and enlists the assistance of her bank, the New York A.G.'s office, the local police, and the media. More here from the New York Times. Along the way--questions about Google search rankings, and whether negative publicity is worth more than positive word of mouth.
November 28, 2010 | Permalink
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