Thursday, December 11, 2008
Advertising Standards Authority Says More Ads Comply With Rules Regulating Marketing Foods To Children
The (UK) Advertising Standards Authority says its rules governing the advertising of foods to children are bearing fruit (shall we say), after releasing the results of its second survey in two years. The agency looked at 267 broadcast ads and found that only one was in breach of the code. It examined 660 non-broadcast ads and found that nine did not comply with the code. Read more here.