January 19, 2006
ASA Head Discusses Risks, Challenges of Advertising in Cyberspace
Christopher Graham, the head of the UK's Advertising Standards Authority, acknowledges that regulating advertising in cyberspace is much more difficult than regulating advertising in the "real world." He suggests that self-regulation may be a powerful curb on those he identified as "rogue advertisers"; otherwise the government might step in. Read more here.
January 19, 2006 | Permalink
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