« Product Integration Now a Part of Product Placement | Main | Britain's Freedom of Information Legislation: One Year On »

January 19, 2006

ASA Head Discusses Risks, Challenges of Advertising in Cyberspace

Christopher Graham, the head of the UK's Advertising Standards Authority, acknowledges that regulating advertising in cyberspace is much more difficult than regulating advertising in the "real world." He suggests that self-regulation may be a powerful curb on those he identified as "rogue advertisers"; otherwise the government might step in. Read more here.

January 19, 2006 | Permalink

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d8341bfae553ef00d8355adcf869e2

Listed below are links to weblogs that reference ASA Head Discusses Risks, Challenges of Advertising in Cyberspace:

Comments

Post a comment