Media Law Prof Blog

Editor: Christine A. Corcos
Louisiana State Univ.

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Wednesday, July 27, 2005

British Ads for U. S. Drama "The L Word" Not In Breach

The Advertising Standards Authority, the UK regulator for television advertising, has ruled that posters for the US series "The L Word", broadcast on Living TV, were not in breach of UK guidelines, in spite of more than 600 complaints that the ads were "offensive, degrading to women and unsuitable to be seen by children." The ASA "noted that Living TV had sought Copy Advice and taken care in the siting of the posters. It acknowledged that the posters had offended some people, nevertheless, the Authority considered that the images were not sexually explicit and accurately reflected the contents of the TV programme. It concluded that the posters were unlikely to cause serious or widespread offence, be seen as degrading to women or unsuitable to be seen by children." See an article about the complaints in the Media Guardian here. Read the ASA's adjudication here. See "The L Word"'s website here.

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