Tuesday, January 24, 2012
Here they are from macro man. I have included only a small bit of the explanations. Here is the link.
10 - Internalise - As in "What you have all failed to internalise is that there has been a paradigm shift.” It appears to just mean learn or remember but as telling someone to learn or remember something appears instructive, suggesting they internalise it will sound more empathetic, but at the severe cost of sounding like a clone-monkey.
9 - Hi, I hope all is well - With the birth of the email there came an awkward period when the formality of letters, with their "Dear Sir / Yours sincerely" had to be detuned to fit in with the new immediacy and informality. But 2011 has seen a pernicious ingress of a new form of insincerity with the addition of "I hope all is well" to the "Hi".
8 - Weaponise price opacity - As the scarcity of new Himalayan Pink Salt in the financial market takes its toll on the bottom lines of financial institutions it is becoming more important for them to make sure that they maximise the profitability of existing basic products. Opacity of price is critical in this process but weaponising it? Wow.
7 - Ideation - What happened to good old "have a think" or "come up with some ideas"?
6 - Stakeholder Community - Not a Transylvanian village but the new plural of stakeholder.
5 - Socialise - When issues got out of hand in the old days you would normally either just tell the boss or perhaps "take it upstairs". But now a cunning adaptation of the old mantra of "My profit, our loss" has invoked a caring sharing attitude to screw-ups by "socialising" them. As in "I think we should socialise this issue with senior management and the stakeholder community".
4 - Complementary - Odd one this, and it's really down to our own stupidity, but we have regularly opened emails this year expecting some nice free service only to re-read it and find it's not "complimentary" but something expensive and homeopathic.
3 - Bandwidth - "I'm sorry I can't action that, I don't have the bandwidth” become the generic replacement for "I don't have the time/resources/authority or inclination".
2 - Geosourcing - Why you lose your job to someone in a different part of the world. "The support function has been geosourced" or "How's the front office geosourcing project going?” It's the sharp end of a simple belief of ours that if there is someone able and willing to do your job for less than you, you are toast.
1 - Reaching out - The origins and epidemiology of this disease has us suspecting it's the product of some Class of 2011 Management School somewhere. If you are about to call an investor for some documents you don't "reach out to the client", you phone or mail them. If you want to know why a trade hasn't settled you don't "Reach out to Bangalore" you "call back-office". So let's just kill that one right now before someone gets accused of molestation.