Tuesday, June 7, 2011

Getting the Most Out of Your Email Signature

Think about your email signature as one way that you tell the reader about yourself and a way in which you make a positive impression.  Attorney at Work offers ideas on how you can maximize your impact. Here are just a few:

  • DO use a common email font, such as Arial or Calibri (both sans serif) or Times Roman (serif) for your text. For font color, use black or dark gray. If you pick an unusual font, there is no way to know how it will appear on the recipient’s monitor.
  • DO include full contact information: name, title, firm, full mailing address, email link, direct-dial telephone, mobile phone and fax. Also include a V-card link.
  • DO include your assistant’s name, email and phone to demonstrate your ultimate accessibility.
  • DON’T include your resume, lists of awards or a list of services you provide. This is not the place—it looks unsophisticated and makes it appear that you are trying too hard.



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