May 1, 2012
Such a Deal, This Law Day
The ABAJ News site is asking "Would you ever offer your legal services on a daily deal website?" Click on the image right, for the current results of the readers poll by way of a screen capture taken this morning.
Now what about all those "Deals of the Day" and other "buy this now, now, now!" discount sales promotions offered on WestMart? Don't you just love being rewarded for being a loyal standing order buyer when you see discounts for new editions? For example, yesterday I was checking on pricing for West's 2012 Fed Crim and Fed Civ Rules pamphlets. Both were released on March 12, 2012. For one, the sale price was exactly my standing order price and for the other, the sale price was a whopping $1 higher than my SO price. (Wanna bet WestMart won't have them on sale 90-days before the 2013 editions come out.)
Oh well, TR Legal's marketing gurus can do whatever they want to do to because I seriously doubt they think about how their "Deals of the Day" and other sales pricing rotations b-slaps the Company's loyal standing order customers. Note well, even at yesterday's discount prices (or our standing order costs), Jones McClure's annual crim and civil federal rules titles still cost less on a subscription basis. Plus there is the whole value added thing -- by buying the Jones McClure's titles you know that the editioral analysis has been written by staff attorneys who actually give a damn about the content. You also can sleep well that they were sent off to manufacturing only after being thoroughly checked.
BTW, have you received your corrected copy of Federal Sentencing Guidelines Handbook, 2011-2012 edition, from the Land of 10,000 WestMart Sales Promos yet? Just in case anyone thinks the below screen capture from WestMart included "Corrected April 2012," it did not. Call that addition "editorial commentary from a consumer" on my part. [JH]