NY Times Group Subscriptions

The Blogosphere is reporting that the NY Times subscription department has finally come to its senses and is offering group subscriptions to companies with 50 or more employees (it said companies, not educational institutions so interpret at will).  On E-content, for example, reports that the NY Times will provide a self-management tool for companies to assign, delete and keep track of individual employee access.  Oh joy!  

No word on cost yet.  Individual subscriptions range from $15 to $35 depending on your number of access points (website, smart phone, tablet).

Adopting group access is supposed to "keep the readers rolling in."  I think IP address access, instead of a "self-management tool", would roll them in quicker and in greater numbers, but that's just me.  (VS)