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January 18, 2011
Pew Internet's Wikipedia Usage, Past and Present
The percentage of all American adults who use Wikipedia has increased from 25% in February 2007 to 42% in May 2010. This translates to 53% of adult internet users, up from 36% of internet users the first time Pew Internet surveyed Wikipedia usage in February 2007. Education level continues to be the strongest predictor of Wikipedia use. Wikipedia is most popular among internet users with at least a college degree, 69% of whom use the site.
Wikipedia is generally more popular among those with annual household incomes of at least $50,000, as well as with young adults: 62% of internet users under the age of 30 using the service, compared with only 33% of internet users age 65 and older. See Pew Internet's Wikipedia, past and present.
Hat tip to Resource Shelf. See also Trust but Verify and Do Not Cite: Wikipedia Turns 10 on January 15th. [JH]