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September 30, 2009
Amount of time Americans spend on social networking sites up 6% from last year.
SiliconValley.com is reporting that according to a recent Nielsen survey, Americans are spending 17% of their internet time on social networking and blogging sites like Facebook and Blogger, respectively. This represents a 6% increase from last year. Further, the report estimates "that ad spending on leading social-network and blogging sites more than doubled year over year, to about $108 million for the month. This happened even as several industries decreased their overall ad spending."
You can more about the Nielsen findings here.
Hat tip to BNA Internet Law News.
(jbl)
September 30, 2009 | Permalink
