August 3, 2007
Ask.com Takes Lead In Designing Display Of Search Results
"Google and other search companies have made major, continual advances under the hood in recent years, improving the way they gather information. But less progress has been made in the way these search results are presented to users.
Google has made the occasional minor tweak but until recently, its search-results pages looked a lot like they always have. Its upstart competitor, Ask.com, took greater strides last year with cool features such as previews of the pages it listed, lots of summary information at the top of the page and prominent suggestions for narrowing or broadening searches." [RJ]
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