November 4, 2006
Free Online Textbooks With A Catch
On the first day of the class finance professor, Yash Puri, told students they could download their books from the Web free of charge. The catch? The books contain advertisements from a number of companies including FedEx Kinko's and Culver's - a fast-food restaurant in the Midwest. The ads aim to lighten the financial burden on students created by rising textbook prices, yet some critics worry that they will dilute a book's editorial integrity.
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