Interactive Marketing Workshop for Continuing Studies

Interactive Marketing Workshop for
Continuing Education
July 28-29, 2008
Atlanta, GA
UGA Atlanta Alumni Center

About This Workshop
For many continuing education marketing professionals, engaging prospective students to grow programs and measuring their marketing return on investment represent their top challenges. Interactive channels – like search engine marketing (SEM), email, or social networks to name a few – offer compelling new ways to connect with students and share the benefits of continuing education courses and programs.

The Interactive Marketing Workshop for Continuing Education examines the changing nature of CE marketing and provides guidance to marketers who want to adopt, or improve their use of, interactive channels and show greater returns on budget dollars spent.

Who Should Attend?
This Workshop is designed for continuing education executives and marketing professionals who are responsible for planning or executing their marketing plan to recruit prospective students and grow programs.

Register now.