Family Law Prof Blog

Editor: Margaret Ryznare
Indiana University
Robert H. McKinney School of Law

Monday, February 27, 2012

Trademarking Baby Name?

From the Mail Online:

She appeared on her father's single at just a few hours old, so it comes as no surprise that Beyoncé and Jay-Z's daughter Blue Ivy is a brand in the making.

According to reports in the US, the new parents have moved to trademark their one-month-old baby's name.

The power-couple have filed an application with the U.S. Patent and Trademark Office to protect Blue Ivy's name against others using it.

Read more here.


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