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February 11, 2011

First Rwandan IPO: Beer

Not a bad place to start.  The sale of 25% of the brewery Bralirwa marks the first IPO in Rwanda. Bralirwa is 75% owned by Heineken and holds "94% of the Rwanda beer market. It is also a licensed Coca-Cola bottler and has a virtual monopoly of the the local sparkling drinks market. It is also licensed by Diageo to brew Guinness." 

Assuming a good number of people in Rwanda like beer, Coke, and sparkling drinks, this seems like a very wise place to start with IPOs.  With $29.5m raised and an offering that was about three times oversubscribed, I'd say I'm not alone in that opinion.

-JPF

February 11, 2011 in Current Affairs, International Business, Investing | Permalink

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